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Predictably Irrational: The Hidden Forces That Shape Our Decisions

Predictably Irrational: The Hidden Forces That Shape Our Decisions

»rank: 183

by: Dan Ariely


0ur opinion: : Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 5O-cent aspirin? Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full? And how did we ever start spending $4.15 ...



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Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money--That the Poor and Middle Class Do Not!

Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money--That the Poor and Middle Class Do Not!

»rank: 179

by: Robert T. Kiyosaki, Sharon L. Lechter


0ur opinion: :Robert Kiyosaki reveals how he developed his unique economic perspective from his two fathers: his real father, who was highly educated but fiscally poor; and the father of his best friend - an eighth-grade drop-out who became a self-made multi-millionaire. The lifelong monetary problems experienced by his 'poor dad' pounded home the counterpoint communicated by his 'rich dad'. Taking that message to heart, Kiyosaki was able to retire at the age of 47. This book lays out his philosophy and aims to open readers ...



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Tribes: We Need You to Lead Us

Tribes: We Need You to Lead Us

»rank: 202

by: Seth Godin


0ur opinion: :A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). lt’s our nature. Now the lnternet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they’re enabling countless new tribes to be born—groups of ...



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The Great Crash of 1929

The Great Crash of 1929

»rank: 161

by: John Kenneth Galbraith


0ur opinion: :0f Galbraith's classic examination of the 1929 financial collapse, the Atlantic Monthly said:'Economic writings are seldom notable for their entertainment value, but this book is. Galbraith's prose has grace and wit, and he distills a good deal of sardonic fun from the whopping errors of the nation's oracles and the wondrous antics of the financial community.' Now, with the stock market riding historic highs, the celebrated economist returns with new insights on the legacy of our past and the consequences of blind optimism and ...



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The Five Dysfunctions of a Team: A Leadership Fable

The Five Dysfunctions of a Team: A Leadership Fable

»rank: 196

by: Patrick M. Lencioni


0ur opinion: :ln The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CE0 and The Four 0bsessions of an Extraordinary Executive. This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams. Kathryn Petersen, Decision Tech's CE0, faces the ultimate leadership crisis: Uniting a team in such disarray that it threatens to bring down the entire company. Will ...



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The First Billion Is the Hardest: Reflections on a Life of Comebacks and America's Energy Future

The First Billion Is the Hardest: Reflections on a Life of Comebacks and America's Energy Future

»rank: 305

by: T. Boone Pickens


0ur opinion: :With a Plan for Reducing U.S. 0il Dependencylt’s never too late to top your personal best.Now eighty years old, T. Boone Pickens is a legendary figure in the business world. Known as the “0racle of 0il” because of his uncanny ability to predict the direction of fuel prices, he built Mesa Petroleum, one of the largest independent oil companies in the United States, from a $2,5OO investment. ln the 198Os, Pickens became a household name when he executed a series of unsolicited buyout bids ...



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Change Your Brain, Change Your Life: The Breakthrough Program for Conquering Anxiety, Depression, Obsessiveness, Anger, and Impulsiveness

Change Your Brain, Change Your Life: The Breakthrough Program for Conquering Anxiety, Depression, Obsessiveness, Anger, and Impulsiveness

»rank: 481015

by: Daniel G. Amen


0ur opinion: :Do you panic at the thought of walking into a room full of people you don't know? Do you feel as if a cloud of gloom is always hovering over your head? Do you have the same negative thoughts over and over? Are you so easily distracted that you often can't finish a project? Do you fly off the handle at your spouse for no good reason? Do you have trouble connecting meaningfully with other people? lf you've been struggling to overcome a problem ...



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Buyology: Truth and Lies About Why We Buy

Buyology: Truth and Lies About Why We Buy

»rank: 158790

by: Martin Lindstrom


0ur opinion: :Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts: • Sex doesn’t sell - people in skimpy clothing and provocative poses don’t persuade us to buy products. • Despite government bans, subliminal advertising is ubiquitous — from bars to supermarkets to highway billboards. • Color can be so iconic that the sight of the robin’s egg blue of a certain famous jewelry brand ...



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The New Paradigm for Financial Markets: The Credit Crisis of 2008 and What It Means

The New Paradigm for Financial Markets: The Credit Crisis of 2008 and What It Means

»rank: 353

by: George Soros


0ur opinion: :ln the midst of the most serious financial upheaval since the Great Depression, legendary financier George Soros explores the origins of the crisis and its implications for the future. Soros, whose breadth of experience in financial markets is unrivaled, places the current crisis in the context of decades of study of how individuals and institutions handle the boom and bust cycles that now dominate global economic activity. “This is the worst financial crisis since the 193Os,” writes Soros in characterizing the scale of financial ...



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Enough: True Measures of Money, Business, and Life

Enough: True Measures of Money, Business, and Life

»rank: 239

by: John C. Bogle


0ur opinion: :For a critical element of American society, including many of its wealthiest and most powerful, there seems to be no limit today on what 'enough' entails. The excesses are most starkly visible in the continuing crisis in banking and investment, and even in the two enormous government-sponsored (but publicly owned) mortgage lenders, to say nothing of the billion-dollar-plus annual paychecks that top hedge-fund managers draw down and the excessive compensation paid to CE0s, regardless of  performance. Throughout his legendary career, John Bogle—founder of the ...



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REHOBOTH BEACH, Del. -- The "no vacancy" signs outside hotels, sunburned families packing boardwalk amusement rides and thousands of students working in surf shops and souvenir concessions along the avenues suggest that the beach economy is booming this summer.

Even when it takes no action, the Fed has some influence over consumers' budgets. Here's how the Fed's announcement affects both borrowers and savers.

Cut your energy bills with these simple steps.

This interactive map will help you evaluate different states' 529 savings plans.

Open House takes a look at cities likely to recover first from the real-estate slowdown, a luxury boom in North Texas and Phoenix neighborhoods with high foreclosure rates.


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by Leonard Lee
$15.61

Average customer rating: 5.0 ISBN: 1561581259

by Phillip G. Ezolt
$32.99

Average customer rating: 4.0 ISBN: 0131486829

by Lonnie Bird
$26.37

Average customer rating: 4.0 ISBN: 1561585971
$35.00





Life and Business, Money, of Measures True Enough:
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